In this Raw and Real Entrepreneurship episode, host Susan Sly sits down with Cody Schneider, Co-Founder of Swell AI. Together, they explore the dynamic landscape of startups, highlighting the rising trend of remote work and the power of global talent pools. Cody shares invaluable insights on scaling companies through innovative strategies like podcasting, live courses, and social media, emphasizing the critical role of community building.
Explore the transformative impact of AI on media and marketing, as Susan and Cody discuss practical marketing strategies and the significance of leveraging expert knowledge and brand voice. Cody reveals his tried-and-tested methods for achieving page one of Google overnight and provides a glimpse into the evolving content creation process powered by AI.
Learn from real-world examples, including success stories of tech startups leveraging AI tools and remote teams to drive exponential growth. Cody discusses the success of AI-powered platforms in content marketing and the potential ban of TikTok.
For entrepreneurs seeking to harness the power of AI, create impactful content, and navigate the ever-evolving startup world with confidence and strategic foresight, this episode is an indispensable resource. It offers timely insights and practical strategies that can help entrepreneurs stay ahead in today’s dynamic business environment.
Topics Discussed In This Episode:
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The importance of talent and AI tools for startups, despite location.
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Building a media company for a B2B software company using podcasting, content marketing, and AI tools to create differentiation.
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Content creation for founders, emphasizing authenticity and automation.
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Launching products, virality, and growth strategies.
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The potential ban of TikTok and its impact on the industry.
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Using AI to generate content for SEO and marketing.
About Cody:
Cody Schneider is a serial entrepreneur and innovator in AI-powered content marketing. As Founder of Draft Horse AI and Swell AI, he has helped numerous companies exponentially grow their businesses by leveraging AI to automate content production workflows. Named one of Business.com’s Top 25 Marketers to Watch, Cody gained his experience helping scale startups from the ground up through strategic content strategies.
Connect with Cody:
Website: swellai.com
LinkedIn: @codyxschneider
About Susan:
Susan Sly is the maven behind Raw and Real Entrepreneurship. An award-winning AI entrepreneur and MIT Sloan alumna, Susan has carved out a niche at the forefront of the AI revolution, earning accolades as a top AI innovator in 2023 and a key figure in real-time AI advancements for 2024. With a storied career that blends rigorous academic insight with astute market strategies, Susan has emerged as a formidable founder, a discerning angel investor, sought after speaker, and a venerated voice in the business world. Her insights have graced platforms from CNN to CNBC and been quoted in leading publications like Forbes and MarketWatch. At the helm of the Raw and Real Entrepreneurship podcast, Susan delivers unvarnished wisdom and strategies, empowering aspiring entrepreneurs and seasoned business veterans alike to navigate the challenges of the entrepreneurial landscape with confidence. Dive deep into the essence of success with Susan Sly, and redefine your entrepreneurial journey.
Connect With Susan:
Website: https://susansly.com
Website: https://thepause.ai/
LinkedIn: @susansly
