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Brandon Steiner is a best selling author, entrepreneur, and a true comeback story. At age 11, Steiner’s family was on food stamps. He decided to go out and hustle to support his single mom and his siblings. That work ethic hasn’t shifted in the last 50 years as Steiner has made a name for himself in business. In this episode, you will be inspired by Steiner’s grit and tenacity. You will also learn how to level up even when you don’t feel like it.

Brandon’s Bio:

Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon built Steiner Sports from a one-room office, $4,000 and a single Mac computer in 1987 to a $50 million company today. Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of the Emmy-nominated “The Hook-Up” with Brandon Steiner on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of “The Business Playbook”: Leadership Lessons from the World of Sports and “You Gotta Have Balls”: How a Kid from Brooklyn Started from Scratch, Bought Yankee Stadium, and Created a Sports Empire, and his third book is set to release this Fall titled “Living On Purpose.” Brandon devotes time to and supports several charities, including Family Services of Westchester, an organization that helps provide quality social and mental health services. His latest venture is a new TV show called “Project X” hosted by Brandon Steiner which gives aspiring entrepreneurs the opportunity to gain business advice from Brandon and several celebrity guests.

Brandon’s Links:

Website: https://brandonsteiner.com/

Twitter: https://twitter.com/brandonsteiner

Facebook: https://www.facebook.com/Steiner/

Collectible Xchange: https://collectiblexchange.com/

Episode Quotes:

The best things that ever happen to you are when you put your back against the wall.

If you are pressed and stressed, it means you are on the road to something good.

You are not poor; your circumstances are poor.

There comes a time in your life when you have to decide if you are going to be accountable and take responsibility for the circumstances that you are in.

 

Susan’s Links:

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Follow Susan on Youtube: https://www.youtube.com/susanslylive

 

Listen to other great episodes: https://susansly.com/category/podcast/

About Susan Sly

Susan Sly is an AI keynote speaker and AI ethicist, recognized as one of the Top 7 Female AI Thought Leaders in the World. A graduate of MIT Sloan and the MIT School of Engineering, she has led large scale AI deployments in retail and presents to enterprise teams at companies including NVIDIA, HPE, Intel, and Lenovo. She serves as AI Expert in Residence for the National Sporting Goods Association.

About Susan Sly

Susan Sly is an AI keynote speaker and AI ethicist, recognized as one of the Top 7 Female AI Thought Leaders in the World. A graduate of MIT Sloan and the MIT School of Engineering, she has led large scale AI deployments in retail and presents to enterprise teams at companies including NVIDIA, HPE, Intel, and Lenovo. She serves as AI Expert in Residence for the National Sporting Goods Association.

Susan Sly

Susan Sly is a female AI keynote speaker, two time AI founder and AI ethicist. Named a Top 7 Female AI Thought Leader for 2026, she has keynoted at Davos, CES and Ai4 and has delivered keynotes for Intel, NVIDIA, Hewlett Packard Enterprise and Lenovo. She is the founder and CEO of The Pause Technologies, former Co-CEO and Co-Founder of a leading computer vision company, and a graduate of MIT Sloan and the MIT School of Engineering in Executive Education. She has been featured on CNN, CNBC and Fox and serves as AI Expert-in-Residence for the National Sporting Goods Association.